Each card is a full homepage concept for the homeowner-facing site, same content, different design language. They open in a new tab, so click through and tell us which ones grab you. The top row is the bolder, concept-led set; the second row is the first studies. Brand color (Dan's red and grays), the real logo, and final copy from the PUB-1 brand anchor get applied once we shortlist. Sample text and numbers are illustrative.
Drag-to-reveal transformation as the whole site. Wipe a damaged room across to its finished after. The site performs the change it sells.
The site as an honest contractor's itemized estimate and punch list. Graph paper, rubber stamps, checked-off lists. Anti-slick and radically transparent.
The interface built from real materials: wood, concrete, drywall, brushed metal, paint chips, pinned like a designer's sample board. Tactile and premium.
The whole experience drafted like architectural plans. Dimension lines, a title block, and a house that draws itself then becomes real. Precise and warm.
The real visual language of a construction site. Hi-vis, hazard stripes, caution tape, stencil type. The far swing, raw and confident.
A house that builds itself from a blueprint, then never sits still. Technical drafting meets a warm finished home. Our own animated hero, made into a full page.
Warm, premium, magazine feel. Expressive serif type, lots of air, earthy palette. Reads like a brand that respects you.
High contrast and energetic. Near-black with an electric lime accent, big type, color blocking. A sharp brand that has its act together.
Crisp, structured, credible. Clean grid, deep navy with a trust-green accent, proof everywhere. Feels like a service you trust with money.
Friendly and human. Soft cream with coral and teal, rounded shapes, spot illustrations. Welcoming and low-anxiety for a stressed homeowner.
Raw and honest. Paper white, hard black borders, safety-orange accent, mono labels. The anti-slick option for people burned by glossy marketing.
Refined and understated. Deep espresso with warm gold hairlines, elegant serif, lots of negative space. Premium and considered.